Portfolio/Case 11

The Glowing Grove - Lighting & Decor Store

A premium Shopify store for a US lighting and home decor brand, with a short, simple path from homepage to checkout.

PROJECT FACTS
Budget$1100
SectorLighting and home decor, United States
ServiceCMS Web Development
Timeline2 weeks
Team1 person
STACK
ShopifyKlaviyoStripe

Project overview

The Glowing Grove sells lamps, decor and humidifiers chosen to make a home feel calm and cosy. It believes a well designed home should be within reach and personal to the people who live in it.

The brief had four parts: a storefront that feels minimal and upmarket, a journey from homepage to checkout with as few steps as possible and no bugs, a store fully set up for the US, and product reviews plus live support so new customers feel they can trust it.

Workflow

We designed the store on Shopify in black and white , using Barlow and Barlow Condensed. Collections open from tabs on the homepage, and every collection can be filtered by availability and price.

Product pages show stock, free shipping and the 14-day returns policy up front, with frequently bought together items and buy more, save more pricing. Customer reviews, a before and after slider, a live support button and US shipping, tax and checkout settings complete the build.

The Glowing Grove logo and title above a phone showing the dark homepage banner with a desk lamp and Shop Now button
Colour palette of white, black, dark brown and red beside a phone showing The Glowing Grove desk lamp collection
The Glowing Grove homepage on a MacBook, tablet and phone, with the Elevate Your Space lamp banner
Six laptops showing Glowing Grove pages: our story, homepage, Nova Desk Lamp, reviews, collections and bestsellers
Three tablets showing a before and after lamp slider, the curated collections banner and the Beacon Desk Lamp page
Five phones showing Glowing Grove decor products, a before and after slider, collections, Apex Desk Lamp and contact form

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